Side note: CBD IS a functional ingredient, but for the purpose of this post, we'll be focusing on some of the functional ingredients you can find in our newest non-CBD products.
Since Equilibria's launch, we have been known for pairing CBD-focused products with education and professional support to deliver tried-and-true wellness benefits to our members. More recently, however, we realized that there were more ways to help women achieve holistic wellness, and began to explore a myriad of other functional ingredients in service of helping our members feel better. Late last year, we began adding to our toolkit by introducing non-CBD wellness products. Our Stress Gummies, Energy Capsules, and Focus Gummies (our newest addition!) have become fast favorites for our members - but what sets these products apart from the rest? Let us introduce you to the world of functional ingredients.
What are functional ingredients?
To put it simply, functional ingredients provide an extra health benefit to the consumer beyond basic nutrition; think pro and prebiotics found in fermented foods and drinks that are used to maintain a balanced gut microbiome, and botanicals such as turmeric and ashwagandha that can address stress and immunity.* Functional ingredients can be categorized in a variety of ways, two of which are adaptogens and nootropics (you'll find a lot of these in EQ's new products!). Adaptogens are therapeutic compounds derived from botanical sources, such as herbs, roots, or fungi, that help support the body's ability to deal with stress and fatigue, among other things.* Nootropics are natural or synthetic substances that improve cognitive functions such as memory, attention, and creativity. *
Why are functional ingredients so important?
There are real, undeniable benefits
Using functional ingredients for the treatment and prevention of disease can be traced back as far as 400 B.C. It has been scientifically proven that certain foods and food derivatives can have real preventative and healing properties, supporting the body in its natural abilities to regulate itself, balance hormones and blood sugar, maintain a healthy pH, and improve nutrient absorption.* You can read more on the benefits of specific functionals here.
Ingredients that empower you to better your own health
There's something powerful about taking your health into your own hands. Increasingly, we have come to understand the negative impact of consuming highly-processed foods, many of which are filled with long lists of things not found in nature. Functional ingredients, derived from natural sources or synthesized to be nature-identical, work with your body to support and optimize your health.
There's something for everyone
One of the things we love most about functional ingredients is their ability to deliver on specific benefits. While CBD is great for when someone is looking to address a variety of wellness goals with the same product, functionals provide the ability to target more discrete health goals. For example, our Daily Drops are great for when you're looking to manage stress, discomfort, and mood all at once - but if you're looking to really fine-tune your attention span, our Focus Gummy is formulated to do just that.*
The Takeaway…
The benefits of functional ingredients are truly limitless, and having a better understanding of the role that functionals play in our health and longevity is key to obtaining a true sense of wellness. You can explore our products based on functional ingredients here, and read more about the differences between CBD and other functional ingredients here.
*This statement has not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure, or prevent any disease.
